Appsflyer Guidance for Mintegral
To ensure the effectiveness of your advertising, ensure proper attribution and to avoid missing data, please make sure to follow these guidelines for the relevant configuration.
Contents
﻿1. Authorize Access to Mintegral﻿﻿﻿
﻿2. Create Mintegral Attribution Links ﻿﻿﻿
﻿3. Advanced Privacy Settings for iOS Offers﻿﻿﻿
﻿4. Enable View-through Attribution﻿﻿﻿
﻿5. Set Up Default and In App Event Postbacks.﻿﻿﻿
﻿6. Retargeting Integration Guideline﻿﻿﻿
1.Authorize Access to Mintegral
A.Search the package name in the [APP ID] field and enter the subpage.
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B.Go to [Configuration] > [Integrated Partners]. Search “Mintegral International Limited” as the integrated partner and click to enter.
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C.Select [Permissions] and turn on the [Ad network permissions], as well as the permissions to [Configure in-app event postbacks], [Access retention report], [Access aggregate revenue data] and [Access aggregate in-app events data].
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2. Create Mintegral Attribution Links 
A.Select [Integrated Partners] > [Mintegral International Limited] > [Integration] and slide the [Activate partner] toggle to ON.
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B.Select [Attribution link] and get the [Click attribution link] and [Impression attribution link].  Both links need to be enabled in the Mintegral Offer for tracking purposes.
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●When the post-back is failed,how to see if MMP received the click and install of a device ID:
○Select [Raw Data Export] to check the log.
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3. Advanced Privacy Settings for iOS Offers
By default, AppsFlyer will not provide device-level attribution data for devices operating on iOS 14.5+. If access to IDFA is not granted, the data learning process of Mintegral’s algorithm and the performance of its ad campaigns will be severely impacted. To protect your UA performance, please authorize Mintegral access to IDFA as follows:
A.Select [Integration] and toggle OFF the [Advanced privacy] for Mintegral.
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B.Toggle OFF the [Aggregated Advanced Privacy] in the App Setting Pag.
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4. Enable View-through Attribution
A.Go to [Configuration] > [Integrated Partners], and toggle ON the [Enable view-through attribution] for Mintegral.
B.Click [Save Integration] after you have finished the setup. 
*Only after the view-through attribution is enabled will the view-through installs be sent to Mintegral.
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C.Go to the [App Settings] and turn ON [Enable view-through attribution via probabilistic modeling].
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5. Set Up Default and In App Event Postbacks.
A.For default postbacks, select All media sources, including organic from the drop-down menu for each event. This option lets you share with Mintegral all postback data, which includes Mintegral-attributed, unattributed, and organic data.
a.*Important:  Unattributed postbacks don't include any of your media source information.
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B.Be sure to toggle on In-app event postbacks. You must select an option for In-app event window to specify for how long in-app event postbacks are sent to Mintegral following install, reattribution or re-engagement. For In-app event window, we recommend choosing Lifetime to ensure that in-app event postbacks are always sent to Mintegral for optimizing your campaigns.
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C.Select Add manually to send the relevant events, and choose All media sources, including organic for users from, including Value & revenue. 
a.*Important: It is highly recommended to send more data on in-app events, which can help our algorithm model accurate more data by assessing user value through users' in-app behavior. Recommended events to postback are af_app_opened,  af_purchase,  af_ad_revenue or purchase related events, or game level, etc. ﻿
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D.After event data is sent, login to Mintegral to define the events in the “Manage Event” section.
a.Below is an example of the mapping between [Original Event Name] and [Mintegral Standard Event  Name]: 
Original Event Meaning
Mintegral Standard Event Name
Total ad revenue of the app
Ad Revenue
Total in-app purchase revenue of the app
Purchase
User opens the app
Open App
User reaches XX level
Game Level
User registers an app account
Register
User logs into the app
Login App
User reaches XX level and accumulates LTV to XX amount
Key Action
User reaches XX level and completes XX task
Key Action
User completes the tutorial
Key Action
User adds a product to the shopping cart
Key Action
Other key action events
Key Action
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b.enter the "Manage Event" in your account to proceed with the settings
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c.input the corresponding product's package name, event name, and their corresponding Mintegral event mapping categories, select submit, and complete the setup.
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6. Retargeting Integration Guideline
A.Audiences Integration
●Audiences guide：https://support.appsflyer.com/hc/en-us/articles/115002689186-Audiences-guide﻿
B.Configure attribution links
a.Select Mintegral as partner, click to enter.﻿
b.Turn on the switch to Active Integrations, set up [Enable View-Through attribution] and [In-app event postbacks].﻿
c.Enter the Attribution Link category.﻿
d.Add necessary parameters.﻿
e.Turn on the relevant switches of [Retargeting settings] and [ignore active users for retargeting] ,adjust the attribution window time (you can also configure it according to AF default). If you would like to use deeplink, please fill in the [URI scheme].﻿
f.The you could get the attribution links successfully.﻿
C.Onelink setting
a.Go to [OneLink custom links] →[Onelink Managment], add the Onelink template.﻿
b.On the [Add OneLink template], select the apps, fill in the information according required, click to save OneLink template﻿
c.Go to [Active Integrations] → [Attribution link], choose【Use Onelink】and select Onelink template.﻿
d.On the [Attribution Link], turn on the relevant switches of [Retargeting settings] and [ignore active users for retargeting] ,adjust the attribution window time (you can also configure it according to AF default).
e.Fill in the [URI scheme](Landing page links), obtain [Click attribution] link and [Impression attribution] link again, and configure these links to the MTG platform.﻿﻿
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Appsflyer help center: https://support.appsflyer.com/hc/en-us/articles/208439256﻿